Why is no one talking about: Fear-marketing and those ‘clean beauty’ apps? Social media’s top trusted cosmetic chemists spill all

August 12, 2022

Cosmetic chemists are beauty’s new influencers, and we have two of the best in the game in this next episode of our new podcast series, “Why is no one talking about” (where experts cover unexplored, sometimes taboo hot takes on mind, body, food and skin). Nerd out as beloved chemists Michelle Wong (@labmuffinbeautyscience) and Esther Olu (@themelaninchemist) debunk “dirty lists,” explain whether clinical testing matters and expose the overhyped “clean beauty” apps that everyone seems to be using these days. For more fact-revealing stories on skin health, be sure to check out wellconnected.murad.com. 

The views expressed in this article do not necessarily represent the views of Murad, and are for informational purposes only, even if the advice of physicians and medical practitioners are included. This article is not a substitute for professional medical advice, diagnosis or treatment, and should not looked be considered specific medical advice.

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Michelle Wong is a science educator and cosmetic chemist with a PhD in chemistry. She's been explaining the science behind beauty products and debunking myths/false claims in the industry for a general audience since 2011. You can find her work on Instagram, YouTube, TikTok and her blog labmuffin.com, which receives 2.1 million unique users per year.