{"id":7866,"date":"2023-05-11T12:29:22","date_gmt":"2023-05-11T19:29:22","guid":{"rendered":"https:\/\/wellconnected.murad.com\/?p=7866"},"modified":"2023-09-29T10:20:32","modified_gmt":"2023-09-29T17:20:32","slug":"skincare-standards-part-5-everything-new-you-need-to-know-about-face-serums","status":"publish","type":"post","link":"https:\/\/wellconnected.murad.com\/skincare-standards-part-5-everything-new-you-need-to-know-about-face-serums\/","title":{"rendered":"Skincare standards, part 5: Everything new you need to know about face serums"},"content":{"rendered":"\n<p>With their potential to moisturize, soothe and <a href=\"https:\/\/www.murad.com\/solutions-for\/brightening\/\" target=\"_blank\" rel=\"noreferrer noopener\">brighten your skin<\/a>, it\u2019s easy to see why <a href=\"https:\/\/www.murad.com\/products\/serums-treatments\/\" target=\"_blank\" rel=\"noreferrer noopener\">face serums<\/a> are making a name for themselves in the world of skincare. But if you&#8217;re new to this magical elixir, the question remains\u2014when should you start using a <a href=\"https:\/\/www.murad.com\/products\/serums-treatments\/\" target=\"_blank\" rel=\"noreferrer noopener\">face serum<\/a>?&nbsp;&nbsp;<\/p>\n\n\n\n<p>Today, we\u2019re sharing everything you need to know about face serums, including what a serum is, when to use a serum and how to incorporate it into your routine to ensure optimal results.&nbsp;<\/p>\n\n\n<div class=\"related-products__block\">\n  <div class=\"related-products\">\n  <div class=\"related-products__inner\">\n    <div class=\"label label--xs\">Related Products<\/div>\n    <div class=\"related-products__items\">\n                  <a href=\"https:\/\/www.murad.com\/product\/rapid-dark-spot-correcting-serum\/\" class=\"product-card \" target=\"_blank\">\n  <div class=\"product-card__inner\">\n    <div class=\"product-card__img\">\n            <div class=\"lazy-image  img-placeholder img-placeholder__blur\"\n             style=\"background-image: url(data:image\/jpeg;base64,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);\"     >\n      <img\n                data-src=\"https:\/\/wellconnected.murad.com\/wp-content\/uploads\/2023\/03\/Rapid_dark_spot_correcting_serum_murad_skincare.jpg\"\n                alt=\"Rapid Dark Spot Correcting Serum\"\n        class=\"lazyload\"\n      \/>\n    <\/div>\n\n  \n    <\/div>\n    <div class=\"product-card__info\">\n            <div class=\"product-card__title\">Rapid Dark Spot Correcting Serum<\/div>\n            <div class=\"product-card__price\">$83.00 | <\/div>\n      <div class=\"product-card__size\">1.0 FL. OZ.<\/div>\n    <\/div>\n  <\/div>\n<\/a>\n                  <a href=\"https:\/\/www.murad.com\/product\/retinal-resculpt-overnight-treatment\/\" class=\"product-card \" target=\"_blank\">\n  <div class=\"product-card__inner\">\n    <div class=\"product-card__img\">\n            <div class=\"lazy-image  img-placeholder img-placeholder__blur\"\n             style=\"background-image: url(data:image\/jpeg;base64,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);\"     >\n      <img\n                data-src=\"https:\/\/wellconnected.murad.com\/wp-content\/uploads\/2023\/02\/RetinalReSculpt.png\"\n                alt=\"Retinal ReSculpt Overnight Treatment\"\n        class=\"lazyload\"\n      \/>\n    <\/div>\n\n  \n    <\/div>\n    <div class=\"product-card__info\">\n            <div class=\"product-card__title\">Retinal ReSculpt Overnight Treatment<\/div>\n            <div class=\"product-card__price\">$105.00 | <\/div>\n      <div class=\"product-card__size\">1 FL. OZ.<\/div>\n    <\/div>\n  <\/div>\n<\/a>\n                  <a href=\"https:\/\/www.murad.com\/product\/deep-relief-acne-treatment\/\" class=\"product-card \" target=\"_blank\">\n  <div class=\"product-card__inner\">\n    <div class=\"product-card__img\">\n            <div class=\"lazy-image  img-placeholder img-placeholder__blur\"\n             style=\"background-image: 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FqjLUEscWphamlqaWqkSx2aM0zNGapCH5oBpmaXNUhEgNLmmA04UwHZpc02lFMB2aM0lLmmBi0opKcKyOMVetWUqsvWrCU2VDcsJU6mq6VOtSdMSwpqVTUCmplNBoiZTUoNQKakU0FomBp4NQg08GkUS5o3VHmlzQMfupC1NzSE0hilqaWpCaYTQApNRs1BNRsaQAzVEzUrGo2NIVhGaomalY1GxpCYhamFqGNRk0yGKTTc00mkzVIljs0uaZmjNWiCQGlBpgNOFUhDxThTBThVDH0tNFOFMBaM0lLQBkUtJS1kcYoqdKgFTpTY4blhKmWoUqZak6oky1KtRLUq0jREq1ItRLUgoNESCnA0wU4UFIdmlptLQMXNNJpaaaQxCaaTSmmmkAwmoyae1RmkA1jUTGntUbUhEbGo2NPao2oJYwmmE040w00SxpNJmg0lUiGLS5ptLVohjxThTBTxVIQ4U4U0U4VQDxS0gpaYC0UUUDP\/9k=);\"     >\n      <img\n                data-src=\"https:\/\/wellconnected.murad.com\/wp-content\/uploads\/2023\/03\/DeepRelief_AcneTreatment.png\"\n                alt=\"Deep Relief Acne Treatment\"\n        class=\"lazyload\"\n      \/>\n    <\/div>\n\n  \n    <\/div>\n    <div class=\"product-card__info\">\n            <div class=\"product-card__title\">Deep Relief Acne Treatment<\/div>\n            <div class=\"product-card__price\">$45.00 | <\/div>\n      <div class=\"product-card__size\">1.0 FL. OZ.<\/div>\n    <\/div>\n  <\/div>\n<\/a>\n                  <a href=\"https:\/\/www.murad.com\/product\/rapid-relief-acne-spot-treatment\/\" class=\"product-card \" target=\"_blank\">\n  <div class=\"product-card__inner\">\n    <div class=\"product-card__img\">\n            <div class=\"lazy-image  img-placeholder img-placeholder__blur\"\n             style=\"background-image: 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    >\n      <img\n                data-src=\"https:\/\/wellconnected.murad.com\/wp-content\/uploads\/2023\/05\/RapidReliefAcneSpotTreatment.png\"\n                alt=\"Rapid Relief Acne Spot Treatment\"\n        class=\"lazyload\"\n      \/>\n    <\/div>\n\n  \n    <\/div>\n    <div class=\"product-card__info\">\n            <div class=\"product-card__title\">Rapid Relief Acne Spot Treatment<\/div>\n            <div class=\"product-card__price\">$26.00 | <\/div>\n      <div class=\"product-card__size\">0.5 FL. OZ.<\/div>\n    <\/div>\n  <\/div>\n<\/a>\n          <\/div>\n  <\/div>\n<\/div>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">What is a face serum?&nbsp;<\/h3>\n\n\n\n<p>A face serum is a thin, lightweight oil or water-based liquid that absorbs into your skin to provide various benefits. Unlike <a href=\"https:\/\/www.murad.com\/products\/moisturizers\/\" target=\"_blank\" rel=\"noreferrer noopener\">face creams<\/a>, face serums consist of high concentrations of specific ingredients, so they can get to work deep inside your skin as soon as they\u2019re applied.&nbsp;&nbsp;<\/p>\n\n\n\n<p>A few types and ingredients you may already be familiar with include <a href=\"https:\/\/www.murad.com\/product\/vita-c-glycolic-serum\/\" target=\"_blank\" rel=\"noreferrer noopener\">vitamin C serums<\/a>, <a href=\"https:\/\/www.murad.com\/product\/retinol-youth-renewal-serum\/\" target=\"_blank\" rel=\"noreferrer noopener\">retinol serums<\/a>, hyaluronic acid serums and <a href=\"https:\/\/www.murad.com\/ingredients\/lactic-acid\/\" target=\"_blank\" rel=\"noreferrer noopener\">lactic acid<\/a> serums.\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Types of serums&nbsp;<\/h3>\n\n\n\n<p>There are a vast array of facial serums available, each providing different benefits based on their specific ingredients.&nbsp;&nbsp;<br><br>Here are some of the most common types of face serums on the market and some of the key ingredients often found in each:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Age-diminishing serums<\/strong>: Retinol, hyaluronic acid, vitamin C\u00a0<\/li><li><strong>Hydrating serums<\/strong>: Hyaluronic acid\u00a0<\/li><li><strong>Free-radical fighting serums<\/strong>: Vitamins A, C and E\u00a0<\/li><li><strong>Acne-prone\/sensitive skin serums<\/strong>: Salicylic acid, <a href=\"https:\/\/www.murad.com\/ingredients\/niacinamide\/\" target=\"_blank\" rel=\"noreferrer noopener\">niacinamide<\/a> (a form of B3)\u00a0<\/li><li><strong>Texture-improving serums<\/strong>: Glycolic acid\u00a0<\/li><li><strong>Skin brightening serums<\/strong>: Vitamin C, glycolic acid\u00a0<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">When to use face serum&nbsp;<\/h3>\n\n\n\n<p>Honestly, there\u2019s no right or wrong time to begin reaping the benefits of face serum and incorporating one into your daily skincare routine. Plus, from hydrating serums to serums made for <a href=\"https:\/\/www.murad.com\/skincare\/eczema-control\/\" target=\"_blank\" rel=\"noreferrer noopener\">sensitive skin<\/a>, there are many different types to choose from, so you can easily find a serum that\u2019s right for <em>your<\/em> skin at any age and stage of life.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">How to add a face serum into your skincare routine&nbsp;<\/h3>\n\n\n\n<p>Once you\u2019ve found your ideal face serum for your specific skin concern, it\u2019s time to rearrange the order of your skincare product application, because <em>yes<\/em>\u2014the order you apply your skincare products matters.&nbsp;<\/p>\n\n\n\n<p>The easiest way to remember the proper order is to think about applying your products from lightest to heaviest. This will help your skin absorb each product more effectively for greater benefits. The <a href=\"https:\/\/www.murad.com\/whats-the-right-order-to-apply-skincare-products\/\" target=\"_blank\" rel=\"noreferrer noopener\">right order to apply skincare products<\/a> (including serums) will look something like this:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"https:\/\/www.murad.com\/products\/cleansers-toners\/\" target=\"_blank\" rel=\"noreferrer noopener\">Cleanser<\/a>&nbsp;<\/li><li><a href=\"https:\/\/www.murad.com\/products\/cleansers-toners\/\" target=\"_blank\" rel=\"noreferrer noopener\">Toner<\/a>&nbsp;<\/li><li><a href=\"https:\/\/www.murad.com\/products\/serums-treatments\/\" target=\"_blank\" rel=\"noreferrer noopener\">Serum<\/a>&nbsp;<\/li><li><a href=\"https:\/\/www.murad.com\/products\/moisturizers\/\" target=\"_blank\" rel=\"noreferrer noopener\">Moisturizer<\/a>&nbsp;<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">How to apply facial serums&nbsp;<\/h3>\n\n\n\n<p>When it comes to applying your serum, follow these simple steps:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Step 1:<\/strong> Squeeze a few drops of the serum into the palm of your hand&nbsp;<\/li><li><strong>Step 2:<\/strong> Rub your hands together to spread the serum evenly onto both hands (unless you\u2019re <a href=\"https:\/\/www.murad.com\/product\/deep-relief-acne-treatment\/\" target=\"_blank\" rel=\"noreferrer noopener\">targeting a breakout<\/a>: Apply directly to the affected area with a clean cotton swab)&nbsp;<\/li><li><strong>Step 3:<\/strong> Gently apply the serum all over your face, massaging it in until it\u2019s absorbed&nbsp;<\/li><li><strong>Step 4:<\/strong> Wait a minute before applying a moisturizer so the serum has ample time to soak into your skin&nbsp;<\/li><\/ul>\n\n\n\n<p>You can use most serums twice a day. However, if you find that a serum is irritating your skin or causing your face to feel <a href=\"https:\/\/www.murad.com\/solutions-for\/oil-control\/\" target=\"_blank\" rel=\"noreferrer noopener\">too oily<\/a>, you can cut back to once a day to see if the issue improves.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Enjoy the benefits of a face serum that\u2019s best suited for <em>your<\/em> skin\u2019s needs&nbsp;<\/h3>\n\n\n\n<p>With so many serums available, you might worry about pinpointing the exact one that\u2019s right for you. But the beauty of serums is that you can mix and match different types to target all of your skin concerns.&nbsp;<\/p>\n\n\n\n<p><strong>References for this information:<\/strong>&nbsp;<br><a href=\"https:\/\/www.health.harvard.edu\/blog\/skin-serum-what-it-can-and-cant-do-2018061214029\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Harvard Health Website<\/em>, Blog<\/a>&nbsp;<br><a href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC2699641\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Clinical Interventions in Agin<\/em>g, 2006, volume 1, issue 4, pages 327-348<\/a>&nbsp;<br><a href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC3583886\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Dermatoendocrinology<\/em>, 2012, volume 4, issue 3, pages 253-258<\/a>&nbsp;<br><a href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC3156342\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Free Radical Biology and Medicine<\/em>, 2011, volume 51, issue 5, pages 1000-1013<\/a>&nbsp;<br><a href=\"https:\/\/pubmed.ncbi.nlm.nih.gov\/30972839\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Experimental Dermatology<\/em>, 2019, volume 28, issue 7, pages 786-794<\/a>&nbsp;<br><a href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC3875240\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Clinical, Cosmetic and Investigational Dermatology<\/em>, 2013, volume 6, pages 281-288<\/a>&nbsp;<br><a href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC5605218\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>The Journal of Clinical and Aesthetic Dermatology,<\/em> 2017, volume 10, issue 7, pages 14-17<\/a>&nbsp;<br><a href=\"https:\/\/health.clevelandclinic.org\/proper-skin-care-product-order\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Cleveland Clinic Website<\/em>, Skin Care &amp; Beauty<\/a>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>With their potential to moisturize, soothe and brighten your skin, it\u2019s easy to see why face serums are making a name for themselves in the world of skincare. But if you&#8217;re new to this magical elixir, the question remains\u2014when should you start using a face serum?&nbsp;&nbsp; Today, we\u2019re sharing everything you need to know about [&hellip;]<\/p>\n","protected":false},"author":21,"featured_media":7979,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-7866","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-skin"],"metadata":{"_edit_lock":["1696008034:21"],"_edit_last":["21"],"adobe_analytics_repeatable":["a:1:{i:0;a:2:{s:4:\"name\";s:0:\"\";s:5:\"value\";s:0:\"\";}}"],"_yoast_wpseo_metadesc":["Discover when to start using face serum and how to incorporate it into your skincare routine for maximum benefits."],"_yoast_wpseo_content_score":["30"],"_yoast_wpseo_estimated-reading-time-minutes":["3"],"show_featured_image":["1"],"_show_featured_image":["field_609ee1cf1ce13"],"primary_category":["5"],"_primary_category":["field_608c33bdd26d5"],"mobile_image":[""],"_mobile_image":["field_60bf7692abe28"],"_post_views_count":["field_6107dfafd6a27"],"sidebar_products_use_global_default":["0"],"_sidebar_products_use_global_default":["field_63a349a11086a"],"sidebar_products_title":["Related Products"],"_sidebar_products_title":["field_6408d62123449"],"sidebar_products_items":[""],"_sidebar_products_items":["field_63a349a110878"],"sidebar_products":[""],"_sidebar_products":["field_63a349a0dadad"],"_yoast_wpseo_primary_category":["5"],"post_views_count":["3788"],"_yoast_wpseo_title":["When should you start using a face serum? | Murad"],"_thumbnail_id":["7979"],"_yoast_wpseo_focuskw":["face serum"],"_yoast_wpseo_linkdex":["73"]},"aioseo_notices":[],"acf":{"show_featured_image":true,"primary_category":{"term_id":5,"name":"Skin","slug":"skin","term_group":0,"term_taxonomy_id":5,"taxonomy":"category","description":"","parent":0,"count":238,"filter":"raw"},"mobile_image":false,"sidebar_products":{"use_global_default":false,"title":"Related Products","items":""},"post_views_count":"3788"},"_links":{"self":[{"href":"https:\/\/wellconnected.murad.com\/api\/wp\/v2\/posts\/7866","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wellconnected.murad.com\/api\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wellconnected.murad.com\/api\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wellconnected.murad.com\/api\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/wellconnected.murad.com\/api\/wp\/v2\/comments?post=7866"}],"version-history":[{"count":18,"href":"https:\/\/wellconnected.murad.com\/api\/wp\/v2\/posts\/7866\/revisions"}],"predecessor-version":[{"id":9536,"href":"https:\/\/wellconnected.murad.com\/api\/wp\/v2\/posts\/7866\/revisions\/9536"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wellconnected.murad.com\/api\/wp\/v2\/media\/7979"}],"wp:attachment":[{"href":"https:\/\/wellconnected.murad.com\/api\/wp\/v2\/media?parent=7866"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wellconnected.murad.com\/api\/wp\/v2\/categories?post=7866"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wellconnected.murad.com\/api\/wp\/v2\/tags?post=7866"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}